Your training

Make tourism your passion!

KTG Karlsruhe Tourismus GmbH, a subsidiary of the City of Karlsruhe, has the central task of marketing Karlsruhe and the region as an attractive tourist destination for overnight and day visitors, for culture lovers and pleasure-seekers as well as for business travelers in the regional, national and international market.

Tourism is our passion. Yours too?

Showcase Karlsruhe

Showcase Karlsruhe
KTG Karlsruhe Tourismus GmbH, Photo: Jan Bürgermeister

TouristInformation Karlsruhe View of the tourist information center in the Karlsruhe shop window

Our
training offer

Start your career at Karlsruher Tourismus GmbH! Whether it's an exciting apprenticeship, a practical dual study program, a varied traineeship or an informative internship - at KTG you will gain valuable experience in the tourism industry. Discover your opportunities!

Would you like to become a tourism professional with us?

Then we look forward to receiving your detailed application with a letter of application, curriculum vitae in tabular form, the last two school reports and certificates of completed internships by e-mail to bewerbung@karlsruhe-tourismus.de!

  • Management assistant for tourism and leisure
    Duration: 3 years (can be shortened to 2 ½ years)
    Vocational school: Robert Schumann School, Baden-Baden
    Prerequisite: At least intermediate school leaving certificate, advanced technical college certificate or Abitur
    Remuneration: According to TVAöD

    Start of training: September 1, 2027
    Application deadline: February 14, 2027

    What you can expect:
    • Getting to know different areas of the tourism and leisure industry
    • Intensive contact with customers, partners, service providers, and colleagues
    •    Getting to know the organizational processes of a complete destination marketing organization from a tourism and commercial perspective
    • Acquiring extensive specialist knowledge
    • Diverse and exciting tasks, including your own projects
    • Working in one of the most digital tourist information centers in Germany

  • Bachelor of Arts: Business Administration - Tourism, Hotel and Catering
    Duration: 3 years/6 semesters
    Partner university: Baden-Württemberg Cooperative State University, Lörrach site
    Prerequisite: General higher education entrance qualification/entrance qualification for universities of applied sciences with aptitude test
    Remuneration: According to TVAöD

    Start of training: October 1, 2028
    Application deadline: January 31, 2028


    What we offer you:
    - Practice-oriented studies
    - Get to know different fields of tourism
    - Intensive contact with customers, partners, service providers and colleagues
    - Acquisition of extensive specialist knowledge
    - Diverse and exciting fields of activity including own projects
    - Theoretical training in small groups (theoretical phase at the DHBW in Lörrach)

  • Trainee in PR/public relations
    Duration: 2 years, can be shortened to 1 ½ years under certain conditions
    Requirements: Good university degree in a suitable field, e.g. journalism, public relations or a humanities/cultural/linguistic degree, affinity for communication and public relations

    To be filled from 01.07.2027 at the earliest.

    What we offer:
    - Varied and challenging training with a systematic introduction to PR, press and public relations work and online marketing
    - Collaboration in exciting projects
    - Independent work in a dynamic team
    - Interesting contacts to companies, media, cultural and leisure facilities
    - Individual training courses

  • Trainee in cultural marketing
    Duration: 2 years, can be shortened to 1 ½ years under certain conditions
    Requirements: A good university degree (Bachelor's or comparable) in a suitable field, e.g. cultural management, marketing or a humanities degree, affinity for communication and public relations as well as strategic project work

    To be filled from 01.09.2027 at the earliest.

    What we offer:
    - Varied and challenging training with a systematic introduction to the areas of project and trade fair management
    - Independent work in a friendly and dynamic team
    - Collaboration on exciting marketing projects and implementation of trade fair appearances, campaigns and promotional events
    - Coordination of the "Culture in Karlsruhe" marketing initiative (website, blogs, social media channels)
    - Interesting contacts to Karlsruhe's cultural institutions, public institutions, media, business and leisure facilities
    - Individual training courses

Your contact at KTG

Photo Jana Kolodzie
© KTG Karlsruhe Tourismus GmbH | Photo: Jürgen Rösner

Jana Kolodzie

Head of Tourism Development & Sustainability | Authorized signatory