Central Kaiserstrasse
Kaiserstraße is Karlsruhe's central pedestrian zone and shopping mile with a variety of shopping opportunities: from international brand stores to trendy boutiques and charming specialist stores. In this quarter you can discover the latest fashion trends, exclusive accessories and souvenirs. Numerous cafés and restaurants invite you to linger and round off the shopping experience.
City transformation
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The project "City Transformation" project aims to further develop and strengthen inner-city districts with a retail focus. This is to be done together with the inner city stakeholders. The focus is on the cooperative development of communication and marketing measures. The jointly developed measures will be flanked by transformative impulses - in particular real-world laboratories, neighborhood impulses, temporary rentals of vacant premises, events - as well as expertise from external experts.
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Objectives in the "Central Kaiserstrasse" district
Creation of a resilient shopping mile, enriched with individual, Karlsruhe-specific offers.
Measures implemented in the "Zentrale Kaiserstrasse" district
- Establishment of a neighborhood budget
- Establishment of a neighborhood management
- Regular neighborhood conferences
- Facade designs
- Rental model to eliminate vacancies
- New opening Madame Croissant
- New opening "Brautmode Wertvoll"
- 1st Kaiser-Passage-Hoffest 2024
- Floor painting in the Passagehof
- LED Christmas tree with photo competition
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