A joint concept store by the two founders Vivien Joy Faisst and Tatjana Boeckle, which focuses on
focuses on sustainable, feminine and comfortable lingerie and fashion.
Tatjana is the founder and
designer of her underwear label'doitmywear' and Vivien of her fashion label'Vivien Joy'. Both
produce lovingly handcrafted items directly on site in the Fair Fashion Store. At the back of the Fair Fashion
Fashion Store, other regional labels have the opportunity to exhibit their handmade products in the 'Pop
up area'.
Selection of the product range:
- Pants
- Shorts
- Tops
- Sweater
- Clothes
- Skirts
- Bras
- Briefs
Instagram accounts of the two founders
@fairfashionstore.karlsruhe
@doitmywear
@en.joy.joy
Instagram accounts of the labels in the pop-up area
@nanowo_
@typo_heilig
@koerber_mode
@holistic_journal
@john.four.sixteen
@vintage.whimsical
@blueten_moments
@zipporazibolddesign
